Wal-Mart's 'Green' Strategy Highlighted in USA Today

This is worth noting because the article on Wal-Mart's 'green' strategy is the main story in the print edition of today's USA Today. The article gets into some criticism that Wal-Mart is facing due to the fact that many are hesitant to accept that what they are doing is due to any desire to do good for the environment or even, as CEO Scott says, because business-wise their initiatives are the right activities to pursue for Wal-Mart. Instead, many accuse Wal-Mart of "greenwashing" in order to lessen some of the criticisms they continue to receive.

Personally, I believe they see the business cases for the initiatives they are doing above anything else. They may have started some of them with PR in mind, but it probably didn't take long to see the business case for environmental responsibility. Having said that, even if I am wrong, the size and scope of Wal-Mart can bring many positive changes as long as, for example, they don't use their power to loosen certain rules, such as what it means to be organic.