Monday, August 21, 2006

Corporate Environmental Program (Almost) Ready to Adopt

Greening of America, an eco-minded company dedicated to finding solutions that enable Americans to reduce global warming, has announced that they will have an energy-saving program for corporations ready to launch during the first quarter of 2007. Details of the product have not been released, but according to TransMedia Group, the public relations firm handling the product's release, it has "a powerful environmental branding strategy that corporate sponsors can adopt as a way of being green in a highly credible and visible way." Greening of America says that it "offers every American a practical way to reduce their energy consumption, and provides corporate sponsors a meaningful way to take part in a process that can remove the equivalent of 50,000 cars off the road every week."

It will be interesting to see what it is when it is released.

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