Seventh Generation CEO Answers Grist Readers and Editors Questions

Seventh Generation CEO Jeffrey Hollender fielded questions from Grist Magazine readers. You can read that here. Hollender touches on things such as the affordability of their products, Seventh Generation's packaging, their new LEED-certified offices, and making an environmentally responsible business case to a company's management.

When he answered Grist's editors questions, he spoke about his current projects, how he's converting an old car to biodiesel, and his best and worst professional moments. He also has a great answer about the true cost of a couple of purchases.