Friday, June 09, 2006

The Ethics Audit 2006 from the Independent Online

This is an interesting article from the Independent Online. It mentions how big brands are often considered enemies of the environment, so they did a study. It lists a number of these big brands such as Coca Cola, The Gap, Nike, and McDonald's. The survey took 42 total into account.

When viewing the survey results, please note that the list to the right of the article lists the brands in reverse order (despite being ordered 1-42) of ethics, so the list goes from least ethical to most ethical in the survey of 1,300 adults.

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